Tag Archives: custom wallpaper

6-12-15 – DEEP 3D in the Press

We had such a blast debuting our new DEEP 3D wallpaper at ICFF.  Sharing the interactive 3D experience with other designers was truly gratifying, as so many people embraced the idea and had fun sporting the classic Anaglyph 3D glasses.

The press at ICFF was also intrigued and excited by the concept of 3D wallpaper.

Yuka Yoneda describes the experience on Inhabit, “Out of all the eye-popping designs at this year’s International Contemporary Furniture Fair, there was only one that literally jumped out at us. A partnership between Pratt Institute and twenty2, the DEEP 3D wallpaper booth beckoned showgoers in with its mesmerizing anaglyph patterns designed by Pratt students.”

As Bryn Smith of Core 77 explained, “A small crowd gathered around ICFF booth #2319, donning free pairs of custom 3D glasses, to “ooh” and “aah” at the wallpaper on display: flowers popped, a birch forest appeared, and Viking ships sailed on a Scandinavian sea.” Bryn further describes the experience, “Each pattern operates at a slightly different scale, meaning some look better close-up, and others from very far away. All can be appreciated with or without glasses (though with is a lot more fun), and it’s easy to imagine these papers plastering a guest bathroom, or as an accent in an adventurous hotel—with a stash of 3D glasses waiting nearby.”

Architect Magazine selected DEEP as one of its’ top ten favorite products at ICFF 2015. design\milk also tapped DEEP as one the Best of ICFF.

Fast Company enthusiastically encourages its’ readers to “Stare at your walls all day with this crazy 3D wallpaper. Yes, your walls are moving. Online wallpaper boutique twenty2 and the Pratt Institute collaborated on DEEP, a collection of wallpaper that works just like a 3-D movie. Throw on a pair of 3-D glasses, and the walls spring to life, with dancing flowers, soaring ships, and more. [These wallpapers] could coat the walls in the coolest bathroom ever.”

Deirdre Sullivan of About Home noted the usability of the dynamic 3D patterns in her feature on 5 Future Decor Trends Spotted at ICFF, “Yes, you will need to wear 3D glasses if you want to experience the multi-dimensional effects of DEEP 3D Wallpaper. But you should also know that each of the five eye-popping patterns in this collection are just as striking without the red and blue colored spectacles.”

This Old House wonders if “3D wallpaper is the new hot trend. A new collection puts the attractive mind benders on your walls. Optical-illusion books aside, there’s a place for 3-D designs in your home.”

Architectural Digest appreciates our made-to-order, eco-friendly printing methods: “Perhaps most notable about the patterns is that the interactive experience is created by using eco-friendly, water-based inks. No 3-D glasses required.”

Ohhword.com suggests DEEP as a remedy for those anti-social college moments, “All you slow, socially awkward, and stoned kids out there who enjoy sitting around staring at walls, prepare to get DEEP and have your minds blown.”

Leslie Van Buskirk of the Los Angeles Times  generously included our Bloom pattern in her feature: “Garden party: Floral wallpapers that will make you forget the drought – Nine new garden-inspired wallcoverings for summer.”

Learn more about the DEEP 3D project and the evolution of our business in a great Q & A on New York Spaces.

Other press featuring DEEP:

design\milk

[the nest]

REFINERY 29

California Home & Design

The Decoist

wn.com

notey.com

Examiner.com

Digital Trends

ChipChick

Editor at Large

OZY

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4-28-15 Rough Trade NYC custom wallpaper

Rough Trade NYC - a record store in Williamsburg, Brooklyn.

We had the privilege of contributing a custom wallpaper to the Rough Trade store that opened in Williamsburg, Brooklyn in late 2014. Rough Trade, independent purveyors of great music since 1976, based in London and Nottingham, England pushes against the notion that records and music retailing have gone by the wayside. The huge music emporium in Brooklyn creates a complete experience with live shows, food service and an interactive hang out area, the #guardiangreenroom featuring a custom wallpaper printed in our studio. Designed by Mohawk, a London-based branding firm, the unique space hosts interviews with the latest artists and allows users on both sides of the Atlantic to review current music releases, relax, tweet or play ping pong, all while surrounded by a striking custom mural.

Almost done - #guardiangreenroom, a salvaged shipping container music hang-out

The custom wallpaper design, replete with NYC and music iconography, features panels that create a huge mural. We printed the pattern on an eco-friendly PVC-free, smooth, non-woven material which is well-suited for commercial environments, while being sustainable and biodegradable.  The non-woven material has a crisp, clean print quality that works perfectly with these custom graphics.

NYC and music iconography grace the custom wallpaper designed by Mohawk.

After printing the order in our studio, Robertson was on-site in Brooklyn to ensure that the installation went smoothly along with our expert paper-hanger based in NYC.

After printing the mural in-house, we deliver the material and our expert paper hanger gets to work on site.

The mural design comes to life during the installation.

Robertson assessing the rendering versus the installation

The wallpaper sets the tone for the #guardiangreenroom, an interactive, multi-media music experience.

We believe in the transformative ability of wallpaper and love helping designers make that change in a space. The creative opportunities for custom wallpaper are endless.

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4-8-15 - Cluck cluck – custom wallpaper in NYC

Papa Poule wallpaper

The mighty chicken - inspiration for the new restaurant Papa Poule and the wallpaper design

Surface designer Candice Kaye and restauranteur Elisa Marshall of Mamannyc recently contacted us to assist in bringing to life their vision for a custom wallpaper for Elisa’s newest NYC food destination, Papa Poule. The new concept, with partners Michelin starred chef Armand Arnal and Benjamin Sormonte, is a french-inspired rotisserie chicken take-out and delivery in the heart of SoHo.

A peek inside Papa Poule in SoHo. Photo by @preserve_us

Designer Candice Kaye with her wallpaper design at Papa Poule

Designer Candice Kaye with her custom wallpaper at Papa Poule

Thus, it was a natural choice to wallpaper the space in a chicken pattern created by Candice. She provided us with her charming sketch that had an almost vintage inspired quality and we consulted on the final repeat pattern, provided options for various scales and then digitally printed the wallpaper in our studio.

Custom wallpaper for Papa Poule by Candice Kaye

Custom wallpaper by Candice Kaye for Papa Poule

This custom wallpaper design adds just the right old-world vibe to the urban location that seeks to recall the owners’ own Sunday evening dinners spent enjoying marinated chicken with their families.

Creating custom wallpaper is one of our favorite aspects of our studio life, as we love helping designers communicate a mood which can transform and define an interior. Our in-house digital wallpaper printing services offer almost endless opportunities for creativity. Pleasure working with you Candice and Elisa!

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1-26-15 - LMS wallpaper: a collaboration with the children of Litchfield Montessori School

We recently had the opportunity to collaborate with the children of the Litchfield Montessori School to create a digitally printed wallpaper to be auctioned off at a school fundraiser.

Every student, from toddler to 6th grade, painted a small non-objective painting which was given to us as the artwork and inspiration for the wallpaper. We then had the pleasurable task of creating a custom, repeatable pattern featuring each student work.

In the process of scanning and digitizing the paintings, we were able to enjoy the unique quality of each piece. We could see the personalities of each of the children in their brush strokes and color choices. Some created a motif with lines and shapes while others painted fields of their favorite hues.

We chose to highlight the individualism of each child by creating a gridded polka dot pattern with each painting as its own dot. By digitally printing this wallpaper, we were able to properly represent the vibrant colors and painterly nature of the work.

It was a joy and honor to collaborate with the children of the Litchfield Montessori School. There was a feeling of gratification in watching the kids pick out their paintings and beg their parents to be the winning bidder. Ultimately, we were so pleased to be able to contribute to the school by creating a wallpaper that reflects the true beauty of the nurturing Montessori community.

A rendering of our finished LMS wallpaper.

We love working on custom projects like this one so please contact us with your creative concepts!

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9-22-12 - 3D wallpaper at Pratt inspires us again

Designer/Professor Extraordinaire Sarah Strauss with a NY Toile

So happy to be invited again by our friend, Sarah Strauss, an innovative designer and professor at Pratt Institute School of Art & Design in Brooklyn, NY, to review her student’s work, along with our artist/architect friend, Jessica Jane Perkel. Each semester a fresh crop of students is asked to create a 3D wallpaper design which, ideally, is beautiful, engaging, clever, and technically feasible, with and without the iconic 3D glasses.

Everyone enjoys the thrill of the 3D experience

Robertson gets a closer look at a pattern composed of lace trimming

Not sure how we would approach the task, so it is always thrilling to see what gets pinned to the walls by these diversely talented students. This time, I was especially excited by the subject matter of the work. Thought was put into conveying a complex narrative, as well as designing a decorative pattern – with surprising elements like raining frogs, naked ladies, cassette tapes, corn kernels, microscopic bacteria, plastic bags and lace trim. Thanks for allowing us to be a part of the conversation!

 

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2-16-12 - pratt student wallpaper – seeing in 3D for the third time

We jumped at the chance to return to Pratt Institute School of Art & Design to review the student work in our friend Sarah Strauss‘ class. Asked to design repeat wallpaper patterns in 3D, the students worked to create personal and striking works that look good with and without the signature red and blue glasses. Such fun to discuss the joys and trials of pattern design with this passionate group of students. Thanks Sarah!

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9-22-11 - pratt student 3D wallpaper take 2

Pratt wallpaper review 2

Happily asked back by our friend, Sarah Strauss, a multi-talented designer and professor at Pratt Institute School of Art & Design in Brooklyn, NY, to review another round of wallpapers designed by her students in the Ornament & Decoration class. The wallpaper not only needed to succeed in being a repeat pattern, but also needed to be 3D. Not sure how I would go about tackling this bold challenge, but we really enjoyed discussing the projects and the world of wallpaper with this talented group – not to mention wearing the classic 3D specs. Thanks for having us back Sarah!

Pratt wallpaper review 2.2

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2-17-11 - pratt student 3D wallpaper

Pratt review Feb, 2011

Our friend, Sarah Strauss, a multi-talented designer and professor at Pratt Institute School of Art & Design in Brooklyn, NY, invited us to review her student’s recent project, along with our artist/architect friend, Jessica Jane Perkel. Challenged to create 3D wallpaper, her students explored many themes and worked through the ups and downs of repeats and scale, with the added layer of attempting to create a 3D effect. The review was super fun – 3D glasses and all – and we so enjoyed meeting the diverse group of students and sharing our feedback on their patterns, as well as the realities of manufacturing and marketing wallpaper. Thanks Sarah!

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