Tag Archives: #deep3Dwallpaper

6-12-15 – DEEP 3D in the Press

We had such a blast debuting our new DEEP 3D wallpaper at ICFF.  Sharing the interactive 3D experience with other designers was truly gratifying, as so many people embraced the idea and had fun sporting the classic Anaglyph 3D glasses.

The press at ICFF was also intrigued and excited by the concept of 3D wallpaper.

Yuka Yoneda describes the experience on Inhabit, “Out of all the eye-popping designs at this year’s International Contemporary Furniture Fair, there was only one that literally jumped out at us. A partnership between Pratt Institute and twenty2, the DEEP 3D wallpaper booth beckoned showgoers in with its mesmerizing anaglyph patterns designed by Pratt students.”

As Bryn Smith of Core 77 explained, “A small crowd gathered around ICFF booth #2319, donning free pairs of custom 3D glasses, to “ooh” and “aah” at the wallpaper on display: flowers popped, a birch forest appeared, and Viking ships sailed on a Scandinavian sea.” Bryn further describes the experience, “Each pattern operates at a slightly different scale, meaning some look better close-up, and others from very far away. All can be appreciated with or without glasses (though with is a lot more fun), and it’s easy to imagine these papers plastering a guest bathroom, or as an accent in an adventurous hotel—with a stash of 3D glasses waiting nearby.”

Architect Magazine selected DEEP as one of its’ top ten favorite products at ICFF 2015. design\milk also tapped DEEP as one the Best of ICFF.

Fast Company enthusiastically encourages its’ readers to “Stare at your walls all day with this crazy 3D wallpaper. Yes, your walls are moving. Online wallpaper boutique twenty2 and the Pratt Institute collaborated on DEEP, a collection of wallpaper that works just like a 3-D movie. Throw on a pair of 3-D glasses, and the walls spring to life, with dancing flowers, soaring ships, and more. [These wallpapers] could coat the walls in the coolest bathroom ever.”

Deirdre Sullivan of About Home noted the usability of the dynamic 3D patterns in her feature on 5 Future Decor Trends Spotted at ICFF, “Yes, you will need to wear 3D glasses if you want to experience the multi-dimensional effects of DEEP 3D Wallpaper. But you should also know that each of the five eye-popping patterns in this collection are just as striking without the red and blue colored spectacles.”

This Old House wonders if “3D wallpaper is the new hot trend. A new collection puts the attractive mind benders on your walls. Optical-illusion books aside, there’s a place for 3-D designs in your home.”

Architectural Digest appreciates our made-to-order, eco-friendly printing methods: “Perhaps most notable about the patterns is that the interactive experience is created by using eco-friendly, water-based inks. No 3-D glasses required.”

Ohhword.com suggests DEEP as a remedy for those anti-social college moments, “All you slow, socially awkward, and stoned kids out there who enjoy sitting around staring at walls, prepare to get DEEP and have your minds blown.”

Leslie Van Buskirk of the Los Angeles Times  generously included our Bloom pattern in her feature: “Garden party: Floral wallpapers that will make you forget the drought – Nine new garden-inspired wallcoverings for summer.”

Learn more about the DEEP 3D project and the evolution of our business in a great Q & A on New York Spaces.

Other press featuring DEEP:

design\milk

[the nest]

REFINERY 29

California Home & Design

The Decoist

wn.com

notey.com

Examiner.com

Digital Trends

ChipChick

Editor at Large

OZY

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5-14-15 DEEP 3D wallpaper debuts at ICFF

Four years ago we were invited by Sarah Strauss, Architect and Professor at Pratt Institute School of Art & Design in Brooklyn, NY, to critique her student’s wallpaper projects, along with our artist friend, Jessica Jane Russell.  Strauss had challenged her students to think about wallpaper in an entirely new way, as they created a repeat pattern that was also an interactive exploration in 3D.

We were immediately taken by Strauss’ concept and the incredible possibilities of the 3D medium. As we returned twice per year, since 2011, to critique and mentor the students – encouraging them to push the design limits of pattern repetition and dimension – we became increasingly excited by the idea of making these 3D wallpaper projects a reality.

Working with Sarah Strauss, we curated the best of the designs from the last four years and are thrilled to now bring them to life with the DEEP collection, in collaboration with Pratt Institute.  DEEP 3D wallpaper will be available for purchase directly through twenty2.net.  The patterns are made to order, digitally printed in the USA on clay-coated paper with eco-friendly, water-based inks.

The collection of five patterns will be debuting at the International Contemporary Furniture Fair May 16-19, 2015.

Bloom, by LuzElena Wood, one of the five DEEP 3D wallpapers debuting at ICFF 2015.

DEEP frays the boundary between surface and sculptural space. Complete with vivid layers that engage the eye over multiple planes, these 3D wallpapers explore new techniques that manipulate surface at the scale of the body, the wall, and the room. What’s more, they can be appreciated with or without 3D glasses, providing the viewer with various pattern perspectives and ways of engagement.

“3D Wallpaper takes something very familiar and asks it to behave differently,” said Sarah Strauss. “By using wallpaper to make space out of flatness, we are creating a new interactive experience for the interior.”

 

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9-22-12 - 3D wallpaper at Pratt inspires us again

Designer/Professor Extraordinaire Sarah Strauss with a NY Toile

So happy to be invited again by our friend, Sarah Strauss, an innovative designer and professor at Pratt Institute School of Art & Design in Brooklyn, NY, to review her student’s work, along with our artist/architect friend, Jessica Jane Perkel. Each semester a fresh crop of students is asked to create a 3D wallpaper design which, ideally, is beautiful, engaging, clever, and technically feasible, with and without the iconic 3D glasses.

Everyone enjoys the thrill of the 3D experience

Robertson gets a closer look at a pattern composed of lace trimming

Not sure how we would approach the task, so it is always thrilling to see what gets pinned to the walls by these diversely talented students. This time, I was especially excited by the subject matter of the work. Thought was put into conveying a complex narrative, as well as designing a decorative pattern – with surprising elements like raining frogs, naked ladies, cassette tapes, corn kernels, microscopic bacteria, plastic bags and lace trim. Thanks for allowing us to be a part of the conversation!

 

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2-16-12 - pratt student wallpaper – seeing in 3D for the third time

We jumped at the chance to return to Pratt Institute School of Art & Design to review the student work in our friend Sarah Strauss‘ class. Asked to design repeat wallpaper patterns in 3D, the students worked to create personal and striking works that look good with and without the signature red and blue glasses. Such fun to discuss the joys and trials of pattern design with this passionate group of students. Thanks Sarah!

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9-22-11 - pratt student 3D wallpaper take 2

Pratt wallpaper review 2

Happily asked back by our friend, Sarah Strauss, a multi-talented designer and professor at Pratt Institute School of Art & Design in Brooklyn, NY, to review another round of wallpapers designed by her students in the Ornament & Decoration class. The wallpaper not only needed to succeed in being a repeat pattern, but also needed to be 3D. Not sure how I would go about tackling this bold challenge, but we really enjoyed discussing the projects and the world of wallpaper with this talented group – not to mention wearing the classic 3D specs. Thanks for having us back Sarah!

Pratt wallpaper review 2.2

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2-17-11 - pratt student 3D wallpaper

Pratt review Feb, 2011

Our friend, Sarah Strauss, a multi-talented designer and professor at Pratt Institute School of Art & Design in Brooklyn, NY, invited us to review her student’s recent project, along with our artist/architect friend, Jessica Jane Perkel. Challenged to create 3D wallpaper, her students explored many themes and worked through the ups and downs of repeats and scale, with the added layer of attempting to create a 3D effect. The review was super fun – 3D glasses and all – and we so enjoyed meeting the diverse group of students and sharing our feedback on their patterns, as well as the realities of manufacturing and marketing wallpaper. Thanks Sarah!

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